Roberta Valentini, fashion authority and owner of various stores in Brescia including Penelope and Boysloft explains what inspired and guides her in her work.

 

How did your job change throughout the years?

I never go back. When I see my “things” it is always as if they were all brand new and as if i looked at them for the first time.

It’s hard for me to say how my work has changed. What I can say is that I’m not regretting anything, even if it is not time to make a final balance. I continue to be focused on the present, though when I talk about the present it has already passed.

 

How are consumers –and especially the youngest and streewear-minded–purchasing today?

It’s all so vast. We are on-line, off-line, buying vintage, re-using but also often into a ‘no-buy’ attitude. Consumers are always more often buying everything everywhere, even without coming into the store at the right moment. The young reflect all this even more evidently.